Learn how you can build your influence by honing your management and communication skills as a public school district leader at NJSBA’s Virtual Public Relations Forum, Friday, June 10, from 9 a.m. to 1 p.m. Attendees will earn two Board Member Academy credits.

Join Glenn Proctor for a meaningful session on how you can become more effective in your leadership role. Proctor is a certified professional coach, Pulitzer Prize-winning journalist, retired newspaper editor, mental health advocate and instructor, author, former Marine Corps gunnery sergeant and Vietnam veteran.

Proctor, who recently completed a distinguished lecture speaking series at Penn State University, where he highlighted ethics while working with students in the business and journalism schools, will ask local school officials tough questions that require self-reflection. As a result, attendees will explore their motivations and refocus on their purpose.

Proctor leads his own firm, REDDjobb, which provides crisis communications and public relations services, fast-paced creative and motivational workshops, executive and business coaching and more. In addition to mentoring and coaching current and former journalists, public relations practitioners and media executives, he has coached and mentored teachers and college professors, authors, law enforcement officers and corporate managers at all levels.

The forum will also include a session titled “Words Matter: What to Say in Specific Situations,”  a session titled “Crisis Communications: A Primer for School Officials,” covering communicating with the public in an emergency, and a panel discussion on communicating curriculum decisions.

The NJSBA 2022 PR Forum sessions will be recorded and available for viewing for 30 days after the program ends.

Registration The member rate for this program is $75 per person. The school business administrator must handle registration. Register here.

For questions on this program, email Ann Marie Smith.

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