The New Jersey School Boards Association was recognized on March 5 at the 46th annual Salute to Excellence Luncheon Trendy Awards, organized by Association Trends.
Association Trends, an organization dedicated to serving the Association community, annually honors the best marketing and communication pieces from the nonprofit community.
The NJSBA Workshop 2025 conference team was awarded Silver for the best Exhibitor Sales Kit/Exhibitor and Sponsorship Opportunities.

The Workshop 2025 theme, “Your Ticket to Big Ideas and Bright Futures,” featured a nostalgic carnival motif with bold shades of red and gold. The exhibitor package highlighted opportunities throughout with spotlights, marquees and vintage lighting. It featured a cohesive design that mapped out what, when, where, and how, providing partners with clear, concise tools to navigate the benefits of exhibiting and sponsorship. Sponsorship opportunities included destinations like the Midway and Photo Fun House, in line with the 2025 theme.
Dr. Timothy Purnell, NJSBA Executive Director, is proud to see the Workshop team be recognized for their efforts. “There is no greater satisfaction than watching a talented team take a bold idea and run with it. Our Workshop 2025 marketing team, led by Lauren Cuervo, did exactly that,” he said. “They transformed a nostalgic carnival motif into a nationally recognized, award-winning experience. Their creative vision and meticulous execution speak for themselves. I am enormously proud of this team and the standard of excellence they have set for NJSBA.”
Workshop 2025 attracted 8,300 registrants and 422 exhibitors to the Atlantic City Convention Center last October.
The NJSBA congratulates the Workshop 2025 team on their accomplishment.
Workshop 2026 will be Monday, Oct. 19, to Thursday, Oct. 22, at the Atlantic City Convention Center. Registration and housing will open on Wednesday, April 1. For more information about Workshop 2026, email Lauren Cuervo, Senior Director of Connection, at lcuervo@njsba.org.