At the Union County School Boards Association meeting held on Wednesday, Nov. 16, attendees heard from Dorenia Villalona, assistant business administrator of operations at the New Brunswick School District and Jisette Duran, the district’s digital branding and communications specialist. Their presentation highlighted important topics, such as branding and marketing, social media, photography, website management and media relations as they relate to school district operations.

Dorenia Villalona (left), assistant business administrator of operations at the New Brunswick School District, and Jisette Duran, the district’s digital branding and communications specialist, share insights at the Union County School Boards Association’s Nov. 16 meeting.
Left to right: Dorenia Villalona, assistant business administrator of operations, New Brunswick Public Schools; Ray Pinney, director of county activities and member engagement at the New Jersey School Boards Association; William Hulse, vice president of the Union County School Boards Association; Christine Guerriero, vice president of the Union County School Boards Association; Jisette Duran, digital branding and communications specialist, New Brunswick Public Schools; and Dr. Karen Cortellino, vice president of legislation and resolutions at NJSBA.